Complete Lesson. Topic: Promotion e-commerce - Marketing Mix ‘ppt’ , ** IGCSE Business Studies syllabus. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Test Yourself Questions’ ‘Class Activities.’ ‘with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe Promotion: • The aims of promotion.• Different forms of promotion and how they influence sales, e.g. advertising, sales promotion • The importance of the marketing budget in making promotion decisions; need for cost effectiveness in spending the marketing budget on promotion. ‘Test Yourself Questions’ and ‘Class Activities’ with ‘Answers.’

**A complete lesson. ** Marketing Competition and the Customer. , ‘ppt’ IGCSE Business Studies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Answers at the end. Lesson Objectives; At the end of the lesson, the students should be able to; 3.1 Define marketing, describe competition and the customer 3.1.1 Identify and explain the role of marketing such as: • Identifying customer needs / • Satisfying customer needs • Maintaining customer loyalty; building customer relationships 3.1.2 Identify and explain why customer/consumer spending patterns  may change / • The power and importance of changing customer needs • Why some markets have become more competitive • How business can respond to changing spending patterns and increased competition.

Lesson Plan Topic: Income statements and Statement of Financial Position Lesson Plan - ‘MS word doc.’ IGCSE Business Studies. Lesson Objective: are shared with the students for awareness and expectation of lesson outcome. At the end of the lesson, the students will be able to; describe what profit is and why it is important: •• How a profit is made •• Importance of profit to private sector businesses, e.g. reward for risk-taking/enterprise, source of finance. •• Difference between Profit and cash Income statements: •• Main features of an income statement, e.g. revenue, cost of sales, gross profit, profit and retained profit. •• Use simple income statements in decision making based on profit calculations (constructing income statements will not be assessed) The main elements of a statement of financial position: • main classifications of assets and liabilities, using examples. Interpret a simple statement of financial position and make deductions from it, e.g. how a business is financing its activities and what assets it owns, sale of inventories to raise finance. NB: You can add your school name, and logo on top, you own name, date, and class year, term and week. Also, you can rejig it for more than a lesson topic by adjusting up the objectives, Plenary and lesson starter etc.

Whole Lesson: A whole lesson and this is all you need to teach on this topic for IGCSE Business Studies and Economics syllabus 2017 - 2019. It is good for Teachers and Students and adequate as a note for student to copy in the class or at home. Parents can also use to help their children to improve their proficiency on the subject. Students can be allowed to consult their books while doing the case study question. Lesson Objectives At the end of the lesson, students should be able to: 4.2.3 Explain, interpret and use a simple break-even chart: • Explain the concept of break even • Construct, complete or amend a simple break-even chart • Interpret a given chart and use it to analyse a situation • Use a chart to help make simple decisions, e.g. impact of higher price • Understand the limitations of break-even charts Do the Class Activity and Case Study Questions with Answers at the end of the presentation.

Complete Lesson Enterprise Entrepreneurship Business Plan and Measuring Business Size* ’ppt’ IGCSE Economics & Business Studies. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. Class Activities, with Answers Lesson Objectives At the completion of the lesson, the students should be able to. Enterprise and entrepreneurship: • Characteristics of successful entrepreneurs • Contents of a business plan and how business plans assist entrepreneurs • Why and how governments support business start-ups, e.g. grants, training schemes. The methods and problems of measuring business size: • Methods of measuring business size, e.g. number of people employed, value of output, capital employed (profit is not a method of measuring business size) • Limitations of methods of measuring business size Do the Class Activities. Answers provided.

Complete Lesson. Environmental concerns and ethical issues ’ppt’ IGCSE Business Studies. With these resources, I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ ‘Questions with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; • Identify and explain how business activity can impact on the environment, e.g. global warming • The concept of externalities: possible external costs and external benefits of business decisions• Sustainable development; how business activity can contribute to this • How and why business might respond to environmental pressures and opportunities, e.g. pressure groups • The role of legal controls over business activity affecting the environment, e.g. pollution controls • Ethical issues a business might face: conflicts between profits and ethics • How business might react and respond to ethical issues, e.g. child labour. Class Activity with Answers.

Complete Lesson. Growth of Business Methods and Problems of Growth Economics of Scale * ’ppt’ IGCSE Business Studies & Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. Engage your students, relax, and simply guide them as they work and learn to excel. 'Class Activities, with Answers. * Lesson Objective At the end of the lesson, Students should be able to: Why some businesses grow, and others remain small: • Why the owners of a business may want to expand the business • Different ways in which businesses can grow, e.g. internal/external • Problems linked to business growth and how these might be overcome • Why some businesses remain small. Why some (new or established) businesses fail: • Causes of business failure, e.g. lack of management skills, changes in the business environment, liquidity problems • Why new businesses are at a greater risk of failing. Economies of Scale. Do the Class Activities. Answers provided.

Complete Lesson. Business and the international economy Globalisation and MNCs* ’ppt’ IGCSE Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe the concept and importance of globalization and the reasons for it • Opportunities and threats of globalisation for businesses • Why governments might introduce import tariffs and import quotas. Reasons for the importance and growth of multinational companies (MNCs): - • Benefits to a business of becoming a multinational and the impact on its stakeholders • Potential benefits to a country and/or economy hosting a MNC, e.g. jobs, exports, increased choice, investment • Potential drawbacks to a country and/or economy hosting a MNC, e.g. reduced sales of local businesses, repatriation of profits. ‘Class Activities with Answers.’

Complete Lesson. Foreign exchange rate - Meaning, Types, Difference, Merits and Demerits Determination, etc * ’ppt’ IGCSE Economics & Business Studies. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. 'Class Activities. ‘Keyword(s) Search, with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Define foreign exchange rate - Floating and fixed systems. Determine foreign exchange rate in exchange market - by the demand for and supply of a currency in the exchange market and determine the equilibrium foreign exchange rate. Causes of exchange rate fluctuations - including changes in demand for exports and imports, changes in the rate of interest, speculation, and the entry or departure of MNCs. Consequences of exchange rate fluctuations - effects of exchange rate fluctuations on export and import prices and spending on imports and exports via the PED. Floating and fixed foreign exchange rates - the difference between, and the advantages and disadvantages of, a floating exchange rate and a fixed foreign exchange rate system. ‘Class Activities, 'Keyword(s) Search, with Answers.’

Internal and External Communication * ’ppt’ IGCSE Business Studies . I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe why effective communication is important and the methods used to achieve it: Effective communication and its importance to business Benefits and limitations of different communication methods including those based Recommend and justify which communication method to use in given circumstances Demonstrate an awareness of communication barriers: How communication barriers arise and problems of ineffective communication; how communication barriers can be reduced or remove ‘Class Activities’ with ‘Answers.’

**A complete lesson. ** Globalisation, free trade, and protection ’ppt’ IGCSE Economics. With these resources, I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ ‘Questions with Answers.’ Lesson Objectives; At the end of the lesson, students should be able to Define globalization. Identify the role of multinational companies MNCs and the costs and benefits to their host and home countries. Identify and explain the benefits of free trade - the benefits for consumers, producers and the economy in a variety of countries. Methods of protection - tariffs, import quotas, subsidies and embargoes. Reasons for protection - Including infant industry, declining industry, strategic industry and avoidance of dumping. Consequences of protection - Effectiveness of protection and its impact on the home country and its trading partners. ‘Debate topic.’ ‘Class Activities’ with ‘Answers.’

Complete Lesson. Firms, Demand for Factors of Production, Productivity and production * ’ppt’ IGCSE Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Identify and explain what Influences demand for factors of production - include demand for the product, the price of different factors of production, their availability and their productivity.Identify and explain Labour-intensive and capital-intensive production - The reasons for adopting the different forms of production and their advantages and disadvantages.Production and productivity - The difference between, and influences on, production and productivity.• ‘Class Activities’ ‘Multiple Choice Questions’ with Answers.

**A complete lesson. Recruitment Selection and Training of Workers, ‘ppt’ IGCSE Business Studies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. Lesson Objectives; At the end of the lesson, the students should be able to; Lesson ObjectivesAt the end of the lesson, Students should be able to: Explain Recruitment and selecting employees: • Recruitment and selection methods • Difference between internal recruitment and external recruitment • Main stages in recruitment and selection of employees • Recommend and justify who to employ in given circumstances • Benefits and limitations of part-time employees and full-time employee. The importance of training and the methods of training: • Importance of training to a business and to employees • Benefits and limitations of induction training, on-the-job training and off-the-job training.‘Class Activity and Answers’

Income Statements and Statement of financial Position * ’ppt’ IGCSE Business Studies. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; What profit is and why it is important: • How a profit is made. • Importance of profit to private sector businesses, e.g. reward for risk-taking/enterprise, source of finance. • Difference between profit and cash. Income statements: • Main features of an income statement, e.g. revenue, cost of sales, gross profit, profit and retained profit. • Use simple income statements in decision making based on profit calculations The main elements of a statement of financial position: • main classifications of assets and liabilities, using examples. Interpret a simple statement of financial position and make deductions from it, e.g. how a business is financing its activities and what assets it owns, sale of inventories to raise finance (constructing statements of income, and financial position will not be assessed). ‘Class Activity provided with Answers.’

Complete Lesson. Franchises and Joint Ventures * ’ppt’ IGCSE Business Studies. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe main features of Franchising and Joint Ventures with example Explain the key words in Franchising. Identify and describe the advantages and disadvantages of Franchising to both the Franchisor and the Franchisee and the advantages and disadvantages of Joint Ventures Describe how to start a franchise business. Class Activities with Answers.

Complete Lesson. Current Account of the Balance of Payments ’ppt’ IGCSE Economics. With these resources, I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ ‘Questions with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; The Structure - components of the current account of the balance of payments – trade in goods, trade in services, primary income and secondary income. Calculation of deficits and surpluses on the current account of the balance of payments and its component sections. Causes of current account deficit and surplus - Reasons for deficits and surpluses. Consequences of current account deficit and surplus Impact on GDP, employment, inflation and foreign exchange rate. Policies to achieve balance of payments stability - The range of policies available to achieve balance of payments stability and how effective they might be.Class Activities provided with Answers.

Complete Lesson. **Topic: ** The role of market research and methods used ‘ppt’ IGCSE, ‘ppt’ ** IGCSE Business Studies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Class Activity. Questions and Answers. Lesson Objectives; At the completion of the lesson, the students should be able to; Describe Market-orientated businesses (uses of market research information to a business)• Primary research and secondary research (benefits and limitations of each) • Methods of primary research, e.g. postalquestionnaire, online survey, interviews, focus groups• The need for sampling • Methods of secondary research, e.g. online, accessing government sources, paying for commercial market research reports • Factors influencing the accuracy of market research data.

Business finance needs and sources micro finance Crowd funding ’ppt’ IGCSE Business Studies & Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Identify the need for business finance: • The main reasons why businesses need finance, e.g. start-up capital, capital for expansion and additional working capital • Understand the difference between short-term and long-term finance needs. The main sources of finance: • Internal sources and external sources with examples • Short-term and long-term sources with examples, e.g. overdraft for short-term and debt or equity for long-term finance. • Importance of alternative sources of capital, e.g. micro-finance, crowd-funding • The main factors considered in making the financial choice, e.g. size and legal form of business, amount required, length of time, existing loans.• Recommend and justify appropriate source(s) of finance in given circumstances. ‘Class Activities.’ with 'solution.’

Work Sheet: Topic: The purpose and nature of business activity, Importance of specialization, and Added Value. ‘MS Word.’ IGCSE Business Studies. Syudies syllabus. Engage your pupils, relax, and simply guide them. All you need to do is print out the part you want to use, Explain and/or discuss the sub topic for 5 - 10 minutes and watch them learn by themselves, as they work on the tasks. Answers provided. Content •• Concepts of needs, wants, scarcity and opportunity cost •• Importance of specialization •• Purpose of business activity •• The concept of adding value and how added value can be increased.

Complete Lesson. Market Failure. Private & Social Costs & Benefits Public and Private Spending * ’ppt’ IGCSE Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Define market failure and the key terms associated with market failure: public good, merit good, demerit good, social benefits, external benefits, private benefits, social costs, external costs, private costs. Causes of market failure - With respect to public goods, merit and demerit goods, external costs and external benefits, abuse of monopoly power and factor immobility. Examples of market failure with respect to these areas only. Consequences of market failure - The implications of misallocation of resources in respect of the over consumption of demerit goods and goods with external costs, and the under consumption of merit goods and goods with external benefits. Note: diagrams of demand and supply relating to market failure are not required.